Play Store ASO & Listing Optimization
Most Android apps are hard to find on Google Play. The product isn't bad. The listing just doesn't match how people search. We research the exact keywords your users type, then rewrite your title and description to rank higher and get more installs.
Why most Play Store listings underperform
Developers are builders, not marketers. This gap costs installs every single day.
The typical DIY listing
A developer writes their own description in one sitting, focusing on what the app does rather than what the user is searching for. The title wastes its 30 characters on the app name alone.
- Title ignores high-traffic keywords
- Description lists features, not user benefits
- Wrong keywords targeted or none at all
- Misses the 80-character short description entirely
- Competes against optimized listings and loses
An optimized listing that works
Every character counts. We put your most important keywords first in the title, write an 80-character short description that sells your main benefit, and organize the long description so it's easy to read and easy for Google to understand.
- Title ranks for the terms users actually search
- Short description converts on the search results page
- Long description structured for skimmability and intent
- Competitor keyword gap analysis included
- Ready to publish directly into Play Console
Everything in your ASO package
One flat price, no hidden extras. Everything below is included.
Keyword Research Report
A ranked list of keywords that get lots of searches but have less competition, matched to your app's category and users. Everything else builds on this.
Optimized App Title
A rewritten title (up to 30 characters) that starts with your main keyword while keeping your brand name easy to read and remember.
Short Description (80 chars)
The most visible copy on your search result card. We write a benefit-first hook that converts before the user even clicks through to your full listing.
Long Description (4,000 chars)
A fully organized long description with benefits first, keywords that fit naturally, and short sections that are easy to scan. It's written to rank and to convince real users.
Competitor Gap Analysis
We find the keywords your top 3 competitors rank for that your listing misses. That gives you a quick way to win search spots.
Copy-Paste Ready Delivery
Sent as a clean document you can paste straight into Google Play Console. No reformatting and no guessing. Changes can go live within minutes.
A/B Testing Roadmap
A plan for Google Play Store Listing Experiments. We tell you which versions to test first so your conversion rate keeps improving over time.
Visual Strategy Brief
Data-driven recommendations for your app icon and feature graphic based on category trends. (Need the actual designs? Check out our visual asset service).
From brief to live in 4 steps
You fill our brief
Share your app's target users, main features, category, and current Play Store URL. Takes 5 minutes.
We research
We research keywords, study your competitors' listings, and find the best search terms for your niche.
We write & deliver
You get your finished title, short description, long description, and keyword report within 3 to 5 business days.
You publish & rank
Paste the copy into Play Console and publish. Clients typically see improved placement within 2–4 weeks, though timing varies with competition.
Who this is for
Indie developers
Just got production access and want your app to get found organically without paying for ads.
No-code builders
Built your app on FlutterFlow, Bubble, or Adalo and need a strong listing to compete with native apps.
App studios & agencies
Managing many client app launches and need steady, high-quality ASO for all of them.
Existing apps with low installs
Your app is live but organic growth has stalled. A listing refresh can bring in traffic you're missing.
Ready to optimize your listing?
Email us with your Play Store URL and we'll send you a quote within 24 hours. No commitment required, just a conversation about your app and goals.
Email us to get startedYou still need to pass Google's 14-day closed test
Before your optimized listing can attract installs, your app needs to reach production on Google Play. That requires 12 real testers for 14 consecutive days. That's exactly what we do.